Top 25 IUL Carriers

Top 25 IUL Life Insurance Carriers

Compare the leading Indexed Universal Life insurance carriers by rating, specialty, pros and cons, company stability, client accessibility, and available riders — all in one place.

Carriers

25

Top Rating

A++

Categories

6

Updated

Nov '26

IUL Market Pulse — Latest LIMRA Data (Q2 2026 YTD)

Record 2025, Cooling 2026

IUL set annual and quarterly sales records in 2025 (Q4: $1.3B, +12% YoY). In Q2 2026 premium slipped 9% to $1.1B — the first decline since Q2 2023, against a +31% comparison quarter (LIMRA)

NEW #1 by Premium

National Life Group takes the #1 spot with $263.2M annualized and $395.1M total premium (Q2 2026 YTD) — reclaiming the top spot from Pacific Life

Top 5 Shakeup

National Life Group rose from #3 to #1, Pacific Life dropped to #2, Nationwide fell from #2 to #5 — Transamerica & John Hancock moved up

Policy Count Leader

Transamerica now #1 by policy count with 68,388 new policies (Q2 2026 YTD) — National Life Group close behind at 64,076

Best Client Service

Nationwide is #1 in the J.D. Power 2026 U.S. Individual Life Insurance Study — 701 vs. a 649 industry average. Mutual of Omaha is #3 at 680

Newcomer, Coming In Hot

Bankers Life and Casualty breaks into the IUL top 20 at #19 by annualized premium and #10 by policy count (Q2 2026 YTD)

Booted Out of the Top 25

Farmers New World Life, Global Atlantic, and Assurity Life drop off the list — none remain in LIMRA's IUL top 20

Cap rates are non-guaranteed and reset periodically at each insurer's discretion. Surrender charge periods shown are for each carrier's flagship IUL base policy and typically grade down annually; schedules vary by product version, issue age and face amount — confirm both in the official policy illustration.